Paid Social Performance Marketing

1. Strategy & Planning

Audience Research & Targeting – Identify key demographics, interests, and behaviors.
Platform Selection & Budget Allocation – Recommend the right mix between Meta & Snapchat.
Campaign Objectives & KPI Definition – Align media strategy with business goals (awareness, engagement, conversions).
Ad Account Setup & Pixel Implementation – Ensure proper tracking with Meta Pixel & Snapchat Pixel.

2. Campaign Setup & Execution

Ad Setup & Launch – Build campaigns with structured ad sets for testing.
Creative Testing & Optimization – A/B test different formats (carousels, video, static, story ads).
Budget & Bid Strategy – Optimize campaigns for cost efficiency and scalability.
Performance-Based Adjustments – Ongoing tweaks to targeting, placements, and creatives.
Retargeting & Lookalike Audiences – Re-engage warm audiences for better conversion rates.

3. Performance Tracking, Reporting & Scaling

Weekly Performance Reports – Key metrics, insights, and recommendations.
Optimization Recommendations – Actionable insights for scaling budgets and refining creatives.

Biweekly Check-ins – Regular strategy sessions to review performance.
Ad Account Health Monitoring – Ensuring compliance with platform policies.
Scaling Strategy – Recommendations for expanding audiences and increasing budgets.

Creative & Digital Experience Solutions

Website Design & Development

We design and develop user-friendly, responsive websites tailored to client needs. Our services cover strategy, UI/UX design, SEO-friendly development, and security optimization. Post-launch support ensures smooth performance, maintenance, and easy content management.

Creative Content

We create engaging UGC and platform-native content optimized for Meta and Snapchat. Our services include viral video production, interactive AR experiences, and data-driven creative testing. With trend-focused strategies, we ensure high-performing, authentic storytelling.